A selection of my work across design, video, marketing and analysis, showing how I bring together creativity and structured thinking.
Last Friday Night 2026: Funding Pitch Deck
SMU SoundFoundry · Presentation Design
I designed the pitch deck for Last Friday Night (LFN) 2026, SMU SoundFoundry’s end-of-year production, to apply for the YCM grant. I built a consistent visual identity across the deck and structured the content into a clear, persuasive story for the funding panel.
Tools: Canva
PepsiCo (NYSE: PEP) Equity Research Pitch
SMU FNCE101 Finance · Group Project
A team equity research pitch analysing PepsiCo’s financials, industry position and valuation. We used Porter’s Five Forces, PESTLE and peer comparisons, valued the stock with a dividend discount model and peer multiples, and ended with a HOLD call at a $171.38 target price.
Tools: Excel, PowerPoint
SMU SoundFoundry
Annual Production 2026: Band Introduction Videos
SMU SoundFoundry · Video Editing
For AP 2026, I edited the band introduction videos to present each performing band to the audience before the show. I shaped raw footage into short, engaging clips that captured each band’s personality and energy, using pacing, music, transitions and text overlays to build excitement and promote the event on social media.
Tools: CapCut
